Thursday, October 17, 2019
Choosing a Health Care Provider Essay Example | Topics and Well Written Essays - 250 words
Choosing a Health Care Provider - Essay Example He needs a flexible insurance medical cover to allow him contribute premiums according to his financial capabilities. The cover should allow his dependents to access medical care from different hospitals and subsequently cover a range of diseases. Further, it should cover both inpatient and outpatient services in addition to covering minor surgeries and accidents at an affordable cost (Bowers, Swan, & Koehler, 2011). A good provider has certified qualifications in his area of specialization. He has the necessary academic qualifications and experience in health care services. An experienced provider can handle most illnesses without referrals that add cost to the subscriber. The subscriberââ¬â¢s care philosophy should match that of the provider. The philosophy of care relates to how serious the provider takes his role especially in making decisions on treatment. The subscriber should ask about availability of hospital privileges such as personal doctors and 24 hour services. A bad medical provider doesnââ¬â¢t have a sustainable financial record and may stop the medical coverage anytime (Bowers, Swan, & Koehler, 2011). A provider who limits a subscriberââ¬â¢s choice of doctors and hospitals is a bad provider. A provider is also bad if he doesnââ¬â¢t offer a comprehensive cover with numerous benefits. The cover should be affordable over the years regardless of external economic factors and
Wednesday, October 16, 2019
CHANEL - Brand Equity, Brand Positioning, Brand strategy Essay
CHANEL - Brand Equity, Brand Positioning, Brand strategy - Essay Example Even if they are somehow surviving, that is not because of what they are but because of what they were. They are ââ¬Å"Too Big to failâ⬠but not good enough to succeed, move forward and grow. One cannot completely blame these brands, their marketing managers, and owners for their failure. In the last few decades, the world changed in such unexpected and ruthless way that nobody got a second chance. Moreover, in the name of globalization, increased competition and customer awareness and empowerment, life became even more troublesome for these oldies. However, there are still some brands that were able to absorb all these shocks, maintain their integrity, respect and dignity, outclassed their competitors and are still very much captivating and appealing (Koda, Bolton & Garelick, 2005). They have become symbols of class, respect, honor, and success. However, the question here is what made these brands so great that when their competitors where winding up their businesses, they were still on the road of growth? What has been their magic formula that has been strengthening them over the period? What branding strategies have kept their brand alive and intact? This paper would move further by narrowing its focus to one of the brands that fulfill the above-mentioned criteria of long historical presence and everlasting brand power. Without any doubts, Chanel fulfills these criteria qui te comfortably. Quite understandably, Chanel enjoys immense brand equity in the market and that is why it has been so successful over the past decades. According to marketing experts, there are many reasons for the same. Firstly, the long and eventful history of Chanel provides it an edge over others and contributes to its equity. Previous records of accomplishment, past history and previous customer experiences play a crucial role in branding. This is because one of the most important roles of branding is to help customers to assign responsibility to the
Tuesday, October 15, 2019
Technology Article Assignment Example | Topics and Well Written Essays - 500 words
Technology Article - Assignment Example Bluetooth wireless technology has revolutionized the personal connectivity market as it provides the freedom to connect without using cables or wires. Bluetooth wireless technology has a number of key features including its low cost, robustness, ease-of-use, built in security, ad hoc networking abilities and low power consumption (Bluetooth.com, 2010). Yet another adorable feature with the technology is that quite a number of its core features are optional which therefore allows room for product differentiation. Originally, the technology was thought of as an alternative to data cables (Bluetooth.com, 2010). Bluetooth can be used to connect many devices and has overcome problems related to synchronization. In other words, the technology enables devices to connect remotely and exchange between themselves a variety of data classes. Several products can be fitted with Bluetooth devices. Some of these include digital cameras, Global Positioning System receivers, personal computers, printers, telephones, laptops, mobile phones, high definition watches, stereo headsets, MP3 players, cars and video game consoles just to mention a few. According to Bluetooth SIG (Special Interest Group), the consumer demand for the technology has continued to rise. In 2005, the technology achieved a milestone - shipping five million Bluetooth units per week (Bluetooth.com, 2005). This definitely implies that the technology has significant market traction. Since 1998 when Bluetooth Specification was first released, more than 3400 companies have become Bluetooth Special Interest Group members (Bluetooth.com, 2005). Some of these companies include Microsoft, Motorola, Toshiba, Nokia, Intel, IBM, Agere and Erickson. According to the Zelos Group (2002), the use of Bluetooth has impacted mobile carrier revenue significantly ever since the technology first hit the market. The group predicted that Bluetooth, in 2006, would
One Sony Analysis Essay Example for Free
One Sony Analysis Essay Sony is Japanese multinational conglomerate corporation with the revenue of US$71.87 billion (FY11). Sonys principal business operations include Sony Corporation (Sony Electronics in the U.S.), Sony Pictures Entertainment, Sony Computer Entertainment, Sony Music Entertainment, Sony Mobile Communications, and Sony Financial, which are engaged in business through 4 segment: Electronics, Motion picture, Music and Financial services. This conglomerate corporation is known with slogan: ââ¬Å"Sony. Like no otherâ⬠. Growth from a company with initial capital of US$2000 in Nagoya,Japan in 1946, becomes one of Worldwide Top 20 Semiconductor Sales Leaders, third-largest television manufacturer in the world, after Samsung Electronics, LG Electronics, third-largest mobile manufacturer in the world after Samsung Mobile and Apple, but Sony now is in the hard time and in process of recovery. Before the current reorganization, Sony have implemented quite many of reorganization but they seem didnââ¬â¢t work, in the first months of 2012, Sony have been face with foundering TV business and the massive tax charge, that make them lost US$6.4 billion. Come up with the newly strategy ââ¬Å"One Sonyâ⬠in April 2012, new CEO Kazuo Hirai aims to revitalize and grow the electronics business to create new value, strengthen the core business which are: 1. Strengthen core business: Digital imaging, Gaming, Mobile. 2. Turning around the TV business 3. Expandiing business in emerging markets 4. Creating new business, accelerating innovation 5. Realigning the business portfolio and optimizing recources (Source: http://www.sony.net/SonyInfo/News/Press/201204/12-056E/index.html) The new CEO have plan to reorganize the corporate, sell some business, reduce by 10,000 job to have fund for the return of Sony and no information for Sony Financial change. Sony target US$67.42 billion revenue and operating income margin of 5% in its electronics business and sale of US$ 95.51 billion, operating income margin of more than5%, and ROE of 10% for the Sony group overall (FY14). I. Environment analysis: 1. Marco environment: 2.1 Economics: With the globalization, the world now is more ââ¬Å"flatâ⬠, allow to customer fromà more and more countries can access to foreign products, also it enhanced the production, created more value for human on the world, so the demand of product is expanding rapidly, Sony ââ¬Ës products are one of the highest expanding demand products. Although the world economy continues to struggling with post-crisis started from US in 2008 and the global economic growth have weakened further, the world still witness the success in business of big electronics and mobile company such as Apple, Samsung 2.2 Social and demographic: According to UNICEF, the worldââ¬â¢s population is 7 billion as the end of 2012 and expected to increase in next 5 years. This means that the demand of all the products will increase along. There are more than 67% of American household play video games, 40% were women and they almost under 25 year old. This show that this form of entertainment is mainstream now in US. The trends are similar in Europe and Japan. The other country market show the optimistic with the rapidly increasing of gamer. The demand of the other electronic entertainment and mobile is clearly growth in the past decade. 1.3.Technological: Coming along with the rapid growth of the Internet is the new services on it such as internet storage (Mediafire, Dropbox, Box.net,â⬠¦.), internet integrate with TV (which is now one of Sony ââ¬Ës TV line), internet calls, internet service on mobile,â⬠¦creating wider market and more direction to expand business for Sony. But also there are difficulties for Sony, the margin for technology advancement is now diminishing, which is unfavorable for the pioneer of technology such as Sony. 1.4. Political: As one of the biggest company and contributed significantly for the growth of Japanese economy, Sony have received the back up from Japanese government. For instance, in the last months of 2011, Japanese government provided US$2.6 billion to Sony, Toshiba Ltd and Hitachi Ltd for their planà to merge their liquid-crystal display operations, in the effort to compete with the rivals from Taiwan and South Korea. 1.5. Legal: Intellectual property as well as commercialization and protection have given the corporation a significant source of comparative advantage. So the macro environment is favorable for Sony to implement itââ¬â¢s new strategy ââ¬Å"One Sonyâ⬠. 2. The competitive environment: 2.1 The threat of new entrants: The threat of new entrants is low. The electronics industry requires huge capital to build the manufacture, buy the equipments, fund to RD; economics of scale; technology and innovation to produce the produce and create product differentiation. Moreover, the new entrants will meet a lot of difficulties with prevention of the big companies in the industry such as Sony, because these companies have huge capital and power to create a lot of barrier to the new comers and usually buy the new comers if they have potential to gain profit (unique technology, intellectual property,â⬠¦), then turn them as one of the companyââ¬â¢s SBU. One thing need to mention also is the legal requirements, to enter the electronics industry, the new entrants are required to obtain approval from the government, which require plenty of high requirements. These make the potential entrant in the low level. 2.2. The bargaining power of buyers: The power of buyers is high. With the access to the internet, the customer can get the information about the product fully, including the price, the hardware, the software, methods of delivery and compare between difference companies to choose the best set for their demand. Moreover, the switching cost from one brand product to another is almost zero, especially in Europe, USA and Japan. Hence, the companies always try to optimize and offer the customer their best set to satisfy the customers to pull them to the company 2.3. The bargaining power of supplier: The power of supplier is low. Sony do not buy the supplements from one supplier but it buy them from the best offer. Like another conglomerate corporation, Sony have their own research centre to create their own product differentiation and avoid from rely on the supplier. 2.4 The intensive of rivalry among competitors in the industry: The competition in electronics industry is high. The product between different brand is not different much, the margin of technology advance is now shorter, the product cycle therefore is shorter too while the cost for RD is more and more higher. 2.5 The threat of substitute products and services: The threat of substitute products and services for electronics industry is low due to the growth quickly of the electronics industry (although it have slower than the period of 1980-2000), there are no type of product and services can compete with electronics nowadays and if it have, the big companies on this industry will the first who have them. So the electronics industrial will not the good for the new players, it just the ground for big player such as Sony, Samsung, Apple, HTC, Nokia,â⬠¦ to compete each other, mainly in the new technology , differentiate their products. 3. Internal environment: According to Value chain analysis mode which devised by Porter(1985), a company have primary activities( inbound logistics, operations, outbound logistics, marketingsales, service) and support activities(firm infrastructure, human resources management, technology development, procurement). The analysis below will show the pros and cons of Sony. 4.3 Inbound Logistics: Ability to conduct the various complex in-bound logistics activities well to facilitate smooth operations and productions 4.4 Operations: The religious zeal to innovate coupled with tacit knowledge to build revolutionary products that memorise customers into buying them. The longà tradition and experience will help Sony create the best optimize for its operation. 4.5 Outbound Logistics: Possess the capability to train employees and associates to manage and perform the vast and complex out-bound logistics activities that enhance operations protocol. Moreover, the logistic companies will be the considerable choice for Sonyââ¬â¢s logistics activities when needed or to cut-off some activities and concentrate to the main ones. 4.6 Marketing Sales Possession of a world-class marketing acumen and tacit knowledge that has made Sony a global mega brand. 4.7 Services Able to integrate the various resources and functional activities to meet the needs (innovative, quality and reliable) of global customers. 4.8 Infrastructure Finance Possess the necessary physical resources to help generate value-creating competitive advantage as well as a large reserve that can be leveraged to invest in infrastructure to further lower costs. 4.9 Human Resources Able to leverage on financial resources to provide competitive numeration packages and training that help to motivate and insentitives. Staff who shows managerial potential is cultivated to take over leadership posts. With the middle-managements and low level managements, Sony provided the training in management, updating market information, delivery by in-side or out-side ââ¬Å"teacherâ⬠. 4.10 Technology Able to leverage on technologies well and ahead of its competitors to create innovative and high quality products, be one of the pioneers on the new high technology products. 4.11 Procurement Possess procurement know-how that leads to quality input at lower costs. With above analysis, we can see Sony have capabilities and advantages to implement a strategy take Sony back to the track and make more and more profits in the years after. II. One Sony strategy: Sony offer different products for different customers, itââ¬â¢s product line is very large with electronics products (video equipment, audio equipment, television, mobile, components), entertainment products( famous PlayStation, games, movie and music). ââ¬Å"One Sonyâ⬠strategy with key initiative to transform the electronics business are: 1. Strengthen core business: Digital imaging, Gaming, Mobile. 2. Turning around the TV business 3. Expanding business in emerging markets 4. Creating new business, accelerating innovation 5. Realigning the business portfolio and optimizing resources. (Source: http://www.sony.net/SonyInfo/News/Press/201204/12-056E/index.html) In this period of time, the global economy is still struggling post-crisis and the growth of economics is slower further, the customers are still cut-off their spend on buy products, the competitive in electronics industry is more and more. The One Sony strategy ââ¬Ës one aim to accelerating innovation, create the differentiation but mostly they still focus on the core business: Digital imaging, Gaming and Mobile. In the core business Sony have the advantage as one of the leaders of the market with wide-known product such as Xperia mobile, PlayStation console game, Home theatre,â⬠¦ This will retain Sony as the famous company in the electronics industry, know world-wide (keep them from the situation as Nokia), the profit of the core business will provide fun for RD, which essential for any companies in the electronics industry, creating new business, accelerating innovation. Although Sony choice the focus strategy, but as any strategy, Sony then have to create differentiation on its products (create new business, accelerating innovation) come along with reduce cost (realigning the business portfolio and optimizing resources). This movement will help Sony have the advantage on compete with the rivals, whom desperately want to gain more market share.
Monday, October 14, 2019
Different uses for spreadsheets
Different uses for spreadsheets Spreadsheets Coursework There are many different uses for spreadsheets; the main use for spreadsheets is using basic formulas to work out various sums. They can also used to represent data graphically using graphs and charts. In this document I plan to explore the various uses for spreadsheets in different areas and focus on one specific area and look at the uses for a spreadsheet in that area and also I will look at some of the limitations that using spreadsheets can bring. One of the main uses for spreadsheets is in finance, businesses can use a spreadsheet to forecast sales, and show graphically how sales will rise or drop based on past events. Spreadsheets can also be used to work out interest rates and monthly payments based on variables such as time, i.e. 5 years, 10 years or amount borrowed and also both such as à £100,000 borrowed over 30 years. Another use for spreadsheets is in education, spreadsheets can be used to store students personal data along with grades and scores, this data can then be used to predict a students overall or average grade, this can also be used to forecast how they will do at higher levels. A spreadsheet can also be used to gather all pupils scores and represent the data in a chart displaying the pass percentages for the school. A spreadsheet can also be used to record pay records for staff of the school and when they get paid and how much they get paid. Other uses for spreadsheets are in Health Care; health organisations such as the NHS can use spreadsheets to record patients details for easy access by doctors and other staff. They can also be used to show the date they were admitted and the date they were signed out by a doctor. And the doctor that is treating them. This can also be useful to see what dates are busiest and other trends. And plan accordingly for the future. Spreadsheets can be used by shop keepers to keep detailed lists of their stock, how much the item costs and the bar code number of the item, the shop keeper can also record sales of each item in his/her stock and then use graphs to see what items are selling well, and also what items are not selling so that the shop keeper can then change stock accordingly. As spreadsheet can also be used for a shop owner to do their VAT and Tax returns at the end of each quarter of the year. Spreadsheets can be used in sports to record the team statistics, and then work out goal per game percentages, and also it can be used to keep a game roster, games played and also draw up graphs and charts that show team performance, it can also be used to get a players averages such as average goals per game, injuries per season and other vital statistics. Also making them alot easier to be read and interpreted by the user. The application area I have chosen to look into is Shop keeping: In shop keeping spreadsheet applications can be very useful in shop keeping as it can help a shop owner keep a detailed inventory of all the items in the shop keeping information such as availability and barcode number easily accessible. Shop keepers can also use spreadsheets to record sales of all of their stock. They can view what items are selling well, what are not selling at all and what items are sold out. This data can be used to make graphs, charts and tables this can be used by the shop keeper to decide what he needs to get more off, or what stock he needs to order less of, or stop ordering. This can also be useful for the shopkeeper to use when deciding what offers to put on certain items. Shop keepers can also use spreadsheets to calculate their finances; they can calculate daily profit or loss and also predict using past sales what should happen for the next few weeks months or years. They can also calculate their monthly, quarterly or yearly profits or losses and they can do their VAT and Tax returns for the financial years. Making it easier, quicker and more convenient with fewer mistakes. Another use for spreadsheets by shop keepers is keeping staff details stored for quick and easy hours, this also is a good way for managers or owners to see their wage expenses and also keep track on who is working what hours and also staff holiday bookings, this makes it easier than using a conventional book and allows comparison of data faster. Spreadsheets can also be used by shop keepers by using them to work out break even points if the shop keeper wanted to obtain loans from banks or investors for expansion or other reasons. One Spreadsheet use that would be useful for shop keepers is the tables, they can clearly block out their inventories and using the SORT tool they can sort the data in any way they want, from A Z to number values. They can also group data types together making it a clear more organised list than just typing it up in Microsoft word. Another use for spreadsheets that would be useful in shop keeping is graphs and charts, graphs can be used to represent sales, profit and loss and other numerical data in one or more simple graphs that are easy to read. Charts can be easier to show data such as hours available Vs hours used. And stock sold Vs stock left over or returned. Spreadsheets could also be useful by using formula to work out various sums such as adding, multiplying, subtracting or dividing various cells together which could be useful for shopkeepers to work out their profit or loss margins. They can also use other functions such as averages to save time by bypassing the need for a calculator. One of the main limitations of spreadsheets is that some charts and graphs can be unclear if there is too much detail or if 3D graphs are used as the data lines and plotting can be unclear along. The axis also needs to be clearly labelled to avoid confusion. Another downside to spreadsheets is it isnt great for word processing, anything more than a few words and any more than that Microsoft word should be used or for small paragraphs comments attached to the cell. Another downside to spreadsheets is that beyond basic arithmetic the spreadsheet software gets more complex and may require more help from someone trained in it. As some of the functions are not easily explainable this could take time. Another disadvantage is that creating tables and graphs can be complicated and getting them to look right can be time consuming. In conclusion, spreadsheets can help turn huge amounts of data into simple and easily interpreted. They can also be used to sort and group large amounts of data in tables and make them easier to read and explain. They also allow people to work out the average of a set of data and cast predictions along with basic arithmetic. However they can be complicated to use and sometimes very unclear.
Sunday, October 13, 2019
Are Most of The Errors Which EFL Learners Make Due to Interference from
Introduction It is commonly assumed that where there are differences between L1 and L2, the learner's L1 will probably interfere with the L2 (negative language transfer), whereas, when L1 and L2 are similar, the L2 will assist the L2 learning (positive language transfer) (Ellis, 1994). Therefore, we tend to believe that most of the errors are account of negative transfer. This is partly true according to many empirical studies of errors which have showed that many errors are common to different linguistic backgrounds. The L1 is, therefore, one of various sources of errors, and there might be other reasons which should be considered (Krashen, 1988). Approaches to Errors Errors are made when learners of L2 produce incorrect language because they do not know the correct form, while mistakes are made when learners produce incorrect language although they know the correct form (macmillandictionary.com). Learners can correct their own mistakes, but by definition, they can not correct errors. Errors are considered to be partial acquisition of the target language. In fact, errors should be viewed as "the tip of the iceberg" of a dynamic process of foreign language acquisition (brj.asu.edu). Instead of treating the developmental stages in learners' language as errors, it may be better to view these errors as partial acquisition. This point of view and many others concerning errors, however, neither overlook nor neglect the positive and negative influence of L1 on L2...
Saturday, October 12, 2019
The Church of England :: essays research papers
The Church of England, a Protestant Episcopal church which is the official established church of great Britain, is a branch off Catholicism without allegiance to the pope. The Expectations of a member of the clergy within this church are a set of both written and unwritten laws. Protestant ministers, where they are allowed to marry and have children, do in a basic respect follow the same moral and ethical obligations as a catholic priest. They are to live their lives for the love of God, and Christ. However in the novel Pride and Prejudice by Jane Austin there is a fellow, whom is a minister in the church of England. Yet does not display even the basics of the moral and ethical code followed by the members of the clergy. He is in fact a pompous, self-ritchious, overly social hierarchy conscious man, who makes it a hobby of sucking up to money. This fellow, who goes by the name of Mr. Collins, is portrayed, understandably as a very objectionable individual. I believe that Jane Austin made a purpose of making every behavior and line of dialogue given by him into a reason for us to like him less and less. He starts out as a simple minded man who just happens to be a braggart. However, as the novel goes on his personality becomes more and more objectionable, and when he throws in such statements as "your sister would have rather died than disgrace her family" (in speaking of Lydia's elopement) we begin to down right detest him. The manner in which he approaches people gives us a very good idea of the type of character that Jane Austin is trying to portray. Take his proposal to Lizzy as an example. His uncouth approach to the whole matter gave us the most insight as anything had previously. He went about it in an almost condescending manner, not taking her interests to heart, and not bothering to think such menial things as love. He proposed as one might make a business proposition, giving all the financial benefits of the arrangement. When she rejected hi m, he at first showed his stupidity by not believing her rejection. Then showed his lack of tact by taking on a child like "well do you think you could do any better" attitude. In his dealings with Mrs. Debourgh, he was incredibly subservient and excessively apologetic, because of her rank in society.
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